Portugal Shines Again: Europe’s Favorite Travel Destination

Portugal has once again captured the world’s heart! At the 32nd edition of the World Travel Awards, the “Oscars of Tourism”,  our country was named, once more, Europe’s Leading Destination.

But the sparkle didn’t stop there: Porto was crowned Best City Destination, Lisbon stood out as the top spot for city breaks, Madeira was recognized as the Best Island Destination, and the Algarve reaffirmed its title as Europe’s Best Beach Destination. Even the Paiva Walkways, in Arouca, earned applause as Europe’s Best Adventure Tourism Attraction.

This marks the seventh time Portugal has taken home the trophy, a tribute to the charm, hospitality, and diversity that continue to win over everyone who visits.

More than just an award, it’s a celebration of who we are: a small country in size, but immense in experiences, landscapes, and human warmth.

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